LAUNCHING A BUSINESS

Guy Kawasaki on Entrepreneurship

What you'll learn

What you'll learn

Guy Kawasaki shows you how to focus your pitch and develop prototypes, predict new markets and capitalise on social media.

The critical nature of prototyping

The qualities of an MVVVP (minimum viable, valuable, validating product)

The irrelevance of business plans

The qualities of state-of-the-art pitches

The replacement of marketing with social media

How it works

Select 'start the course' below.

You will be taken to LinkedIn Learning. You don't need to sign up. You will find the course under the Contents tab.

Watch the videos, you can do this in one or more visits.

Once you have watched all the videos, you will have completed the course.