Tech is rapidly transforming the way people interact with each other and the world. The use of tech, sensors and data will continue to change the world around us – the ways we live, work, travel and stay healthy.
This offers a wealth of exciting opportunities to unlock the positive role of tech. But we know people are also worried and sometimes scared about the possible consequences. Six in ten1 Brits worry that the pace of change in technology is too fast and almost three in ten2 tech workers are worried about the work they do having negative impacts.
How we use data will determine whether our customers trust us – and we know that 92% of customers are more likely to trust companies that give them control over the information they share3. That’s why trust is central to our mission, and being a visible leader on responsible tech is part of our new corporate strategy.
Our responsible tech approach will support commercial growth and innovation by leveraging trust as a differentiator of existing solutions and enabling us to take a lead in future growth areas – including connected homes, smart cities, workplace automation, healthcare tech and security.
1 Edelman Trust Barometer – Insights: Tech and trust.
2 Doteveryone: https://doteveryone.org.uk/work/
3 KPMG research – Building technical trust.